Role: Brand Strategist, Copywriter and Creative Director. Industry: Mining Consultancy Firm
Being a start-up, I supported The Project Company with all brand requirements, including its name, logo design, brand guide, website, stationery, and company profile.
I facilitated a Brandscape Workshop to develop a compelling brand story together with their executive team and delivered a final brand strategy with a brand communication guide.
Being a B2B consulting organisation, I focused on developing relevant CI documents to streamline their operations, such as a pitch deck, Zoom background and proposal/tender template.
